---
title: What is ENERGIZE? | Equip Exposition
description: ENERGIZE is a free session on Thursday, October 22, from 2 to 3 p.m., where you hear contractors talk sales and marketing and how they win. Brian.
---
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[Help Center](https://help.equipexposition.com/) › [Attendee Questions](https://help.equipexposition.com/attendee-questions) › What is ENERGIZE?
# What is ENERGIZE?
ENERGIZE is a free session on Thursday, October 22, from 2 to 3 p.m., where you hear contractors talk sales and marketing and how they win.
It's in the Event Center (B103), in South Wing B of the Kentucky Exposition Center.
Brian Fullerton of Brian's Lawn Maintenance and the Fullerton Unfiltered Podcast hosts ENERGIZE. Jason Cromley, CEO and Founder of Hidden Creek, and Joshua Gamez of East Coast Facilities join him.
The panel talks about how their companies handle sales and marketing, and you can join the discussion.
Exmark and BOSS Snowplow sponsor ENERGIZE, which is part of the new Keynote Series along with the Opening Keynote, The Morning Show and the Women's Leadership Reception.
**Related in Attendee Questions**
- [What is The Morning Show?](https://help.equipexposition.com/attendee-questions/morning-show)
- [What is the Equip Golf Experience?](https://help.equipexposition.com/attendee-questions/golf)
- [Where can I find food at the show?](https://help.equipexposition.com/attendee-questions/food-finder)
- [What is the Drone Zone?](https://help.equipexposition.com/attendee-questions/drone-zone)
- [Can I test drive a UTV at Equip?](https://help.equipexposition.com/attendee-questions/utv)
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Future Show Dates:
**Louisville: Oct. 20-23, 2026
Louisville: Oct. 19-22, 2027
Louisville: Oct. 17-20 2028
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